Todos nuestros proyectos de marca comienzan con una estrategia.
All of our brand projects start with a strategy exercise. Our collaborative process aims at defining a foundation and rationale for your brand, and ensures that the design work is specific to your needs and those of your end user.
o The strategy for user experience leverages research to create a foundation and rationale for the overall experience. After developing an understanding about your users, their goals, and the experience we want to create, we can define points of interface and interaction.
Often this results in visual sitemaps, user flow diagrams, and/or wireframes, which will ultimately be the backbone of the interface design.
Based on what we learn about you through discovery, and considering your various budgets, resources, and goals, we create tailored and strategic production plans.
We also closely consider the opportunity analysis and strategic plan to ensure that our plan meets all of your business objectives and, most importantly, is realistic and achievable.